top of page
Klarna Playing for Keeps Logo

INTERACTIVE LIVESTREAM | monks la

A Livestream that Put Pro Streamers on Edge, and Their Gear Up for Grabs.

For its U.S. debut, Klarna set out to grab gamers’ attention—and their dream rigs. Enter Playing for Keeps, a two-day Twitch tournament where viewers faced off against pro streamers to win everything in their room. With surprise cameos from Snoop Dogg and Lil Yachty, the event cranked up the chaos by letting audiences sabotage the pros, turning every match into a laugh-out-loud showdown. Klarna’s debut didn’t just catch attention—it gave gamers the setup of their dreams.

Klarna Playing for Keeps Gif 2
Klarna Playing for Keeps Gif
Klarna Playing for Keeps Snoop Dogg

TEASER

CASE STUDY

194gou-Full.png

Placing Don Julio in the Global Stage

CAMPAIGN | GALE NY

Using Fandom to Showcase Innovation

DIGITAL CAMPAIGN | 72andsunny LA

Google Star Wars Logo
Coca-Cola Olympics Logo

Embracing Our Differences in the Olympics

EXPERIENTIAL | ogilvy UK

Bringing Don Julio Spirit Back to Life

SOCIAL CAMPAIGN | GALE NY

Don Julio Celebracion Logo
Google Year in Search Logo

Searching for Hope in a Turbulent Year

CAMPAIGN | 72andsunny LA

Launching the First Jamaican Cannabis Brand

BRANDING | personal

Kaya Herb House Logo
Google Play Live Logo

Turning an App Store Into a Fun Live Show

INTERACTIVE LIVESTREAM | monks LA

Taking Control of Halo’s Real Grapple Gun 

INTERACTIVE LIVESTREAM | monks LA

Samsung Grappleshop Logo
Google Home Logo

Launching Google’s Smart Revolution

CAMPAIGN | 72andsunny LA

Turning a Park Into a Digital Wonderland

MIXED REALITY | monks la

Samsung Dreamground Logo
Klarna Playing for Keeps Logo

Making Every Gamer's Dream Come True

INTERACTIVE LIVESTREAM | monks la

Launching a Brand That Gives a Sh*t

BRANDING & CAMPAIGN | monks la

Ocean Sewage Alliance Logo
Canon Redefine the Limits Logo

Showcasing a World of Innovations

WEB EXPERIENCE | monks la

Making Boring Catalogs Fun For Kids

INTERACTIVE AR | monks la

Amazon Fox's Jolly Adventure Logo
AWS Heroes VR Logo

Reimagining an IRL Event Virtually

VIRTUAL REALITY | monks la

When You Need An Extra Hand Or Two

MEET MY CREATIVE TASKFORCE

Rima Logo
bottom of page