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VIRTUAL REALITY
From Vegas to Virtual:
Bringing AWS Heroes to People’s Homes.
AWS Heroes, Amazon’s annual gathering of top experts, is usually a Las Vegas staple. But in 2021, the pandemic shifted the stage to a new location: people’s homes. To keep the magic alive, we reimagined the entire event in Virtual Reality, delivering everything attendees loved about the original—minus the travel. Participants explored a vibrant virtual main square to meet and network, chilled in a lounge with hoops, played virtual golf, attended keynotes in a VR theater, and even hit up a boutique to snag swag for their avatars.















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